Business and Marketing Tips for Computer Techs Show #16
Published date: 12/06/2012 Mister Lister of WebRanking
Listen in by clicking the link here!
Show Notes
- Guest speaker Chris Lister is the director of business development at webranking.com.
- His company specializes in search engine optimization, and can help your website rank higher in search engine results.
- Search engines use search algorithms to help rank websites on a number of different points.
- Tags, reliable links, content, keywords, and more.
- Search engine algorithm updates can determine website rankings.
- “The cleaner the site, the better it is going to rank.”
- Use a variety of tags and title tags to get better rankings.
- Use less than 60 characters in tags
- Title tags also appear in URL.
- Search engines use search algorithms to help rank websites on a number of different points.
- His company specializes in search engine optimization, and can help your website rank higher in search engine results.
- Web traffic can be EXPENSIVE.
- You will get more web traffic and more business when your website is more appealing to the audience.
- Concept called heat maps can pinpoint where the majority of your traffic is clicking in various places on your website.
- Personalize forms to match the services. Clients are more opt to filling out forms that look more thought out and personalized.
- Make your title and content appealing to the audience. The message should match your title, products, and services.
- People click on Google search results that would best meet their needs and expectations. Deliver what they are looking for!
- Content is key!
- Anchored text is the clickable text in a hyperlink.
- A good SEO company will NEVER cold call you!
Category: Outlook Support